Nothing Fishy
Role: Strategy, Creative Strategy, Scripting + Copywriting
Nothing Fishy is a supplement brand that brings people all the goodness of the oceans in a way that protects them.
The strategy for this client was to promote their Algae Omega-3 among their mature customer base of 55+.
I worked on conceptualising the high-production ads, and conceptualising the design statics, as well as building out concepts for user-generated content. This also involved working on all copy and scripting.
